New Delhi. iPhone manufacturer Apple Inc. has said that it is planning to open its retail stores in India. For the past decade, Apple sells its products in the Indian market only through a third party. But now the company is preparing to change it. Analysts say that after the launch of Apple’s online store, the company’s market share increased by 2 per cent between December 2019 and December 2020. On the online store, Apple offers its customers from financing to upgrading.
After Apple’s results were released on Wednesday, the company’s CEO Tim Cook said, “We are going to open retail stores there in the future. This will be another big initiative from our side. Here we will further develop our channel.
The Indian market has not been easy for Apple iPhone.
In the last decade, this premium smartphone maker has been dependent on others to sell its handsets in India. Apple has also struggled to build its user base in India. Here, only affordable smartphones like Samsung, Xiaomi, Oppo, and Vivo are bought the most.
Apple’s business was better in India in the last quarter
However, Q4 2020 has been very good for the company in terms of Indian market. Apple has sold 1.5 million units in India, which has increased by 100 percent year-on-year. Information about this has been received from the research of Counterpoint Market Monitor Service.
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Cook said on Wednesday, ‘We are doing many things in this area. We have opened an online store there. The last quarter of online stores has been the first quarter. During this time we have received a forced diarrhea response. Its effect is being seen on our results also.
Apple’s special look in the Indian smartphone market
It has doubled compared to last year if you look at Apple’s results in the last quarter. Even before this, Apple has started paying special attention to some markets. India is also one of them. The company’s market share in India may be low, but during this time the business has almost doubled. This is why Apple is now preparing to pay special attention to India. Let us know that for smartphone companies, India is one of the largest markets in the world.
